Find the real pain
I start with people, not pixels — interviews, workflows and data, until the real problem is clear.
(00) Off the clock
05 case studies here — 10 more on Behance.
I'm a product designer with 6+ years of experience building B2B, B2C and SaaS web apps with AI built into how I design and ship.
(00) Off the clock
Product designer who designs and builds the operational tools people use all day.
I start with people, not pixels — interviews, workflows and data, until the real problem is clear.
I go from rough drafts to a working, coded prototype — built with AI, not just static frames — and put it in front of users and the team early.
Feedback drives the next round. I refine, then hand over something the team can click, test and build on — and loop back when new feedback lands.